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International Business Environment for Export- myassignmenthelp

Question: Discuss about theInternational Business Environment for Export Promotion. Answer: Introduction International business environment involves many different players that each holds an important position. Some of these players include government regulatory authorities or institutions, firms, and other financial institutions. A good determinant of a better business environment is government policies that regulate both importation and exportation commodities and service across the borders. SMEs are important elements of the business that holds a central position both in the local and international business. There are many theories that explain factors that affect SMEs performance in the international business environment. The article Export promotion programmes for assisting SMEs (Dafnis, 2018) present the role of government institutions and authorities in creating a favorable business environment for SMEs. Government institutionary policies such as Export Promotion Programs play an important role as presented in the article of analysis. In the contrast, the article suggests the con cept trust relationship in the international business environment without considering many factors that form the basis of trust. The following paper provides the article analysis of Export promotion programmes for assisting SMEs research article. Overview of the article The article Export Promotion Programmes for Assisting SMEs explores the international business environment and the underlying factor that promotes or reduces involvement and performance of SMEs. Some of the pillars of the research article are the role of government EPPs, theoretical background and research supporting suggested areas for change. Firstly, the article explores the role and implication of government EPPs as institutions influencing the participation of SMEs in the international business. To explain the role of these institutions, the article shows the regulatory role of government authorities in trade. The implications of the EPPs on the performance of SMEs are also discussed in the article citing various theories that work in hand to bring this reality into action. The article tries to explain the institutional regulatory role and the performance of SMEs in international business. The article indicates the need to moderate trust relationship between firms, institutions and international players (Faroque Takahashi 2015, pp. 421-443). Secondly, the research article gives three most important theories that form part of the study. These theories are research-based, resource-based theory and institutionary based theory. The research indicates that research-based theory forms the basis of the various studies that present situation in the international business. The article also cites various research that has been conducted to explain the role of EPPs in the business (Leonidou, Katsikeas Coudounaris 2010, pp. 78-91). Resource-based theory as presented in the article entails resource contribution to both financial and market performance of SMEs. In addition, the author indicates the importance of resource and capability of these small firms in their performance. Lastly, the theoretical pillar of the article touches on the institutionary regulatory role that impacts the international business environment (Dunning 2009, p. 39-71). Thirdly, the last important issue contained within the article is suggested a conceptual model that is also supported by some research findings. The article suggests some structural changes that need to be effected in the international business environment with a view to improving the performance of SMEs (Shamsuddoha, Ali Ndubisi 2009, pp.408-422). A cross-study of literature shows evidence of limited trust relationship within institutionary and business framework. The article indicates that various research that has been conducted do not show the role of EPPs in promoting trust relationship required. In addition, the article also gives the scope of the trust required and the implication of this trust relationship. The model suggests provides the necessary regulatory framework for regulating the relationship between key players within this international business (Chang Fang 2015, pp. 211-228). Underlying theoretical concepts which are relevant to the article The theoretical concept that is applied in the article includes the research-based theory, institutional theory, and resource-based theory. Firstly, the research-based theory explains the various meta-analysis studies that have been conducted on factors related to awareness and importance of EPPs (Coudounaris 2016, p. 73). Secondly, institutional theory takes into account the role played by various institutions in the promotion of awareness and use of EPPs. As used in the article the theory focuses on analysis of institutional regulatory roles, normative and cultural factors. Within the international business environment, SMEs employ government institutional assistance and this has influence in the creation of enabling an environment for local firms. Thirdly, resource-based theory indicates that SMEs performance in the international business environment whether the performance is financial performance or market performance is highly influenced by resources of the business. In additio n, the firms resource capability determines the firms competitive advantages and firms performance in the international business environment. Lastly, relationship management is another important theory that the article implores as the basis of the explanation of implication of trust of players within the international business on the performance of a firm (Hirshberg Shoham 2017, pp. 257-282). Policy issues There are various policy issues that are presented in the article and mainly focus on the better international environment. Firstly, the article presents some major government policies that create a good international business environment. This is presented as export promotion program that creates EPPs for enabling young firms to take part in the international business. The article indicates that government institutional regulatory policies that focus on enabling EPPs to reach SMEs for better international business performance. The government through export promotion programs is another policy that influences the operation of SMEs in the international business environment (Czinkota Ronkainen 2010). Secondly, the article also suggests the need to consider economic policies that better the international business. The article tries to compare economic setting of the country with that of other countries such as Great Britain, the USA, China and Canada. The article, therefore, suggests the mechanism that needs to be put in place to align the economic policies as compared to other countries. One of these suggestions is changing export policies from import-intensive to export-intensive (Geldres-Weiss Carrasco-Roa 2016, pp. 77-95). Thirdly, the article indicates that there are government regulatory policies that play an important role in the international business environment. In addition, the government regulatory role as explored in the article leaves a gap that needs to be filled. The gap is left in terms of the relationship management that has the potential of enabling firms to partner with others. In this sense, the article leaves needs for development of institutionary regulations that create a trust relationship between institutions and SMEs firms taking part in international trade (Griffith Cavusgil 2008, pp 12201235). Critique The article show some inconsistencies and differences that make it limited in some aspects of the better international business. Firstly, the international business environment is a multifactor environment that requires analysis of many other factors that are not presented in the article. The article takes into account very few factors that include government or institutional regulatory factors, resources and research that are needed to promote SMEs participation or performance in the international trade. The article offers very few legal bases of little participation of this firms in the international trade. For instance, bureaucracy in the institutional operational is an important discouraging factor for small firms in the international business environment. The article is silent on such issues and address trust relationship issues that require dealing with bureaucracy first (Geldres-Weiss, Uribe-B_orquez, Coudounaris Monreal-Prez 2016, pp. 5076-5081). Secondly, the article also shows some inconsistency in discussing the proposed trust relationship in the international business. The article suggests important and need of trust relationship between players in the trade yet it does not suggest the policies framework. The operation of institutions involved in the international business is highly determined by the policies that have been instituted to promote business. The article suggestion contradicts the underlying principle of EPPs since this is the policy aspects that can create that enabling environment for SMEs. Moreover, the author explains the absence of this trust yet this based on the already developed policies of EPPs (Ali Shamsuddoha 2014, pp. 12-40). Conclusion In conclusion, the analysis of the article Export promotion programmes for assisting SMEs (Dafnis, 2018) shows the way the author has explore three main issues that affect the participation of SMEs international business environment. The article gives the theoretical concept that supports the research and literature presentation of the issues. In addition, the article suggests a new concept or model that involves the creation of trust relationship between institutions and players in the international business environment. This is to increase the performance of SMEs in the international business. Finally, the article shows some disparities or consistency in terms of the concept presented since the article single out only a few factors that play role in the international business while leaving out other more important factors such policy issues. References Ali, M.Y. Shamsuddoha, A.K. (2014) Impact of export promotion programs on SME export performance: empirical evidence from an emerging nation, in Craig, C.J. (Ed.), Research Handbook on Export Marketing, Edward Elgar Publishing Limited, Cheltenham, pp. 12-40. Chang, Y.S. Fang, S.R. (2015) Enhancing export performance for business markets: effects of inter-organizational relationships on export market orientation (EMO), Journal of Business-to-Business Marketing, Vol. 22 No. 3, pp. 211-228. Coudounaris, D.N. (2016) A meta-analysis on export promotion programs: new outcomes, in Obal, M., Krey, N. and Bushardt, C. (Eds), Lets Get Engaged! Crossing the Threshold of Marketings Engagement Era, Developments in Marketing Science: Proceedings of the Academy of Marketing Science, Springer, Cham, p. 73, doi: 10.1007/978-3-319-11815-4_23. Czinkota, M.R. Ronkainen, I.R. (2010), International Marketing, International Edition, 10th Ed., Cengage Learning, South Western. Dunning, J. (2009) The key literature on IB activities: 1960-2006. In: Rugman, A. (Ed) The Oxford handbook of international business. New York: Oxford University Press: 2009. p. 39-71. Dafnis, N. C. (2018) Export promotion programmes for assisting SMEs, Review of International Business and Strategy, Vol. 28 Issue: 1, pp.77-110, doi.org/10.1108/RIBS-06-2017-0050 Faroque, A.R. Takahashi, Y. (2015) Export marketing assistance and early internationalizing firm performance, Asia Pacific Journal of Marketing and Logistics, Vol. 27 No. 3, pp. 421-443. Geldres-Weiss, V.V. Carrasco-Roa, J.A. (2016) Impact evaluation of national export promotion programs on export firms using contrast groups, International Journal of Export Marketing, Vol. 1 No. 1, pp. 77-95. Geldres-Weiss, V.V., Uribe-B_orquez, C.T., Coudounaris, D.N. Monreal-Prez, J. (2016) Innovation and experiential knowledge in firm exports: applying the initial U-model, Journal of Business Research, Vol. 69 No. 11, pp. 5076-5081. Griffith, D. Cavusgil, S. (2008) Emerging themes in international business Research. Journal of International Business Studies, v. 39, n. 7, p. 12201235. Hirshberg, R.S. Shoham, A. (2017) A behavioral model of international channel relationships, Journal of Business-to-Business Marketing, Vol. 24 No. 4, pp. 257-282. Leonidou, C.L., Katsikeas, C.S. Coudounaris, D.N. (2010) Five decades of business research into exporting: a bibliographic analysis, Journal of International Management, Vol. 16 No. 1, pp. 78-91. Shamsuddoha, A.K., Ali, M.Y. Ndubisi, N.O. (2009) Impact of government export assistance on internationalization of SMEs from developing nation, Journal of Enterprise Information Management, Vol. 22 No. 4, pp. 408-422.

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